After over twenty years in FinTech, leading sales, account management, and marketing for startups, scale-ups, and global financial software vendors, Frederic Villain founded AdMeliora, The Fintech Sales Experts, to help European and American early- and growth-stage companies establish a local presence in Asia and launch their business in the region through Fractional Sales Leadership.

Fractional Sales Leadership, a growing trend across industries, consists in leveraging senior sales professionals on a part-time, flexible basis. You get access to their industry knowledge, relationships, business acumen, and sales skills, all at a fraction of the cost of a full-time sales leader. For the professionals, working on a fractional basis for a number of vendors allows them to expand their industry expertise across new solutions and new audiences, thus enhancing their value and impact as sales. For the end customers, engaging with a Fractional Sales Leader often means identifying valuable synergies in their portfolio of solutions and benefiting from senior local escalation points with their vendors. Fractional Sales Leadership is a win-win-win.

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The ultimate objective of AdMeliora is to build a network of highly-skilled senior sales professionals able to address the needs of a vast array of customers. If you are, like Fred, an expert in positioning FinTech solutions in APAC or beyond, feel free to reach out and to become part of our little enterprise!

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You can find out more about Frederic on Linkedin